What's the difference between PRESSfeed and a blog?
Blogs have exploded on the Internet in the past two years. What started out as a personal journal online has evolved into a sophisticated marketing tool. But an online newsroom is just as important. News content in an RSS feed can give you many of the benefits of blogging without the constraints.
Social Media Integration Series: 10 Content Ideas
There are many aspects you have to take into account when you start to think about integrating social media in your website and your online newsroom. In this series we will look at content, sharing tools, ways to syndicate and distribute the content and how to measure the results.
Integrate Social Content in Your Newsroom
2011 is the year of social integration, says industry analyst Jeremiah Owyang of the Altimeter Group. Your online newsroom is one logical place to integrate social content and social media news releases
Media Relations Next Practices - Media Panel
The media panel at the PR News Media Relations Next Practices Summit held at the National Press Club in Washington, D.C. gave the audience insights into how they could work with the media in 2013.
Media Relations Trends for 2013
On-demand video of the webinar held on 12/12/2012 with Sally Falkow APR and Rebecca LIeb, media analyst with Altimeter Group and author of Content Marketing: think like a publisher.
The Power of Visual Content in Digital PR and Social Media
According to Forbes, visual content was the breakout trend of 2012 and is set to continue to grow as a marketing and PR tool in 2013.Visuals help a brand to attract the attention of their community and increase engagement and sharing..
2013 Inc.500 Online Newsroom Report
Inc. 500 online newsrooms are lagging behind digital media trends.The PRESSfeed 2013 Inc.500 Online Newsroom Report shows that very few of these companies are taking advantage of the PR and media opportunities available to them
Google's New Rules for Press Releases - Webinar Video
Google recently added links in press releases, articles and guest blog posts to their links scheme list. In this webinar Sally Falkow., Lisa Buyer and Jo Lalatro discuss what the new Google rules are and how you can still add a link to your PR content without incurring any Google penalties.
2013 Online Newsroom and Media Relations Survey Report
2013 saw some changes in how companies and organizations of all sizes are presenting their news to the media, but we are still a long way from delivering the kind of online newsroom the media needs and wants.
The Content Marketing Revolution
2015 is the year content marketing will become a major focus for every company as consumers flock to content prior to purchase.
2015 Media Trends & Online Newsrooms Report
PRESSfeed and the Society for New Communication Research released the 2015 report on media trends and how corporate online newsrooms are keeping up with the changing media landscape.