PRESSfeed News : rss adoption

PRESSfeed News : rss adoption

Enterprise RSS feed service solves IT security issues
Hosted feeds give marketing and PR professionals easy access to content syndication The fact that marketing, PR and IT have different priorities when it comes to web content has long been a thorny issue. At the 2005 Web Metrics Summit the need to bridge this gap was identified as one of the major issues in an organization, but as the use of RSS feeds as a content delivery vehicle for marketing and PR messages accelerates, this gap is only widening. A new enterprise RSS service solves this problem.

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