Press Releases Still First Choice for Journalists
Text 100 survey shows press releases are still the number one choice of journalists for corporate news. Use social media to find and contact the journalists and enhance your press releases with multimedia content.
2012 Online Newsroom Survey Highlights Gaps in Digital PR Practices
How people find and consume the news has changed dramatically in the last five years. Dealing with the media is one of the core techniques of PR, so we have to keep pace with these changes and offer journalists and bloggers what they need in the digital age.
How Journalists Use Social Media to Report the News
A recent report from the Indiana University School of Journalism shows how US journalists are using social media to report the news.